ALL MUSIC FACTS Digital revenues were 88% of the total U.S. music industry in 2018 source Average of 50.2 million paid music subscriptions in 2018 source Streaming was 3/4 of the U.S. music industry revenue in 2018 source More Than 1.2 trillion songs streamed on demand in 2018 source Overall digital revenues were up 19% in 2018 source 658 new artists signed to major labels in 2017 source Americans spend more than 4 hours a day listening to music source 9/10 social media users do music related social media activity source Breaking an artist into a major market can cost $2 million source